BMW Dealership vs. BMW Independent Shop for Auto Service

When it comes time to repair or tune-up your BWM, do you choose a dealership or an independent shop for your BMW service?

Most consumers base this decision on factors such as price, quality of service, convenience, and overall satisfaction. A survey conducted by the Consumer Reports National Research Center found that customers are typically more satisfied when they use an independent shop for repairs.

The highest-ranking concern for customers is the price of their service. Independent shops use manufacturer replacement parts, same as the dealerships. The difference is independent shops often get BMW parts at a savings of 20% or more and that means savings for the customer. Independent shops also have the flexibility to offer alternative or rebuilt parts that perform equally. Dealerships operate like profit centers which could spell trouble for the consumer. In most cases, they have higher hourly rates and more expensive repair bills.

When a customer walks into an independent repair shop, they are greeted by a team that personally cares. Personal relationships are built and fostered through local shops because customers get to know who is working on their car and technicians care about the customer’s experience. Everyone benefits from building these personal relationships. The shop won’t try to up-sell customers for fear of losing trust and repeat business. Personal relationships mean more than a meeting with a sales person. Customers should build that relationship during regular services so it will benefit them when it’s time for a big repair!

High Quality BMW Service

High quality technicians are a trademark of independent repair shops. They can’t afford to make mistakes or use incompetent technicians. These teams are certified to work on a variety of car brands as opposed to a dealership’s mechanics only working on a BMW. Dealerships are often where technicians get their start, but independent shops are run by staff with more experience and knowledge. If you notice, the turnover rate at a service desk in a dealership is often higher than of an auto mechanic shop. Quality people last in quality environments.

At Carmine’s Import Service, our master technicians have a passion for BMWs and the certifications to back it up. We have more specialized knowledge and technology for BMWs than any other shop in a 60-mile radius. We care about our clients’ satisfaction and providing high-quality work at a fair value. Satisfaction is always 100% guaranteed. You can read more about our BMW service and repair expertise on our website.

So whatever your BMW performance needs, whether it be tires, brakes, oil-change, exhaust, suspension, software, stereo, or more, we care about each car that comes through our shop. We service customers with a smile and have the top team for BMW service and BMW repair in Winston Salem, High Point, Greensboro, Winston-Salem, Lewisville, Clemmons, Walkertown, and beyond. Carmine’s Import Service features Euro auto repair and import auto repair too! We match the dealerships’ services in a more convenient and personal environment. Call us to schedule your service or repair today.

Written by Carmine Cupani

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